Privacy Policy

Last Updated: April 12, 2026

Parfina (“Company,” “we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you interact with our website, services, and systems, including our AI Lead Generation and Booking System.

1. Information We Collect

We may collect the following types of information:

1.1 Personal Information

Name
Phone number
Email address
Property address
Service request details

1.2 Automatically Collected Information

IP address
Browser type
Device information
Pages visited
Interaction data

1.3 Lead Information

When you submit a “Request for Estimate” or similar form, we collect information necessary to:

Contact you
Qualify your request
Schedule services

2. How We Use Your Information

We use collected information to:

Respond to inquiries and service requests
Contact you via phone, SMS, or email
Schedule appointments
Provide services through our clients (e.g., roofing companies)
Improve our systems and user experience
Deliver marketing and advertising campaigns
Comply with legal obligations

3. AI, Automation, and Communication

By submitting your information, you acknowledge and consent that:

You may receive automated calls, SMS messages, and emails
AI-powered systems may contact you on behalf of our clients
Conversations may be recorded or monitored for quality and training

4. Sharing of Information

We may share your information with:

4.1 Service Providers

CRM platforms
Communication tools (SMS, calling platforms)
Advertising platforms (e.g., Meta Ads)

4.2 Business Clients

Your information may be shared with a local service provider (e.g., roofing company) to fulfill your request

4.3 Legal Requirements

We may disclose information if required by law or to protect our rights.

5. Cookies & Tracking Technologies

We use cookies and similar technologies to:

Improve website functionality
Analyze traffic
Optimize advertising performance

You may disable cookies through your browser settings.

6. Data Retention

We retain your information only as long as necessary to:

Provide services
Comply with legal obligations
Resolve disputes

7. Data Security

We implement reasonable security measures to protect your data. However, no system is 100% secure, and we cannot guarantee absolute security.

8. Your Rights

Depending on your location, you may have the right to:

Access your data
Request correction or deletion
Opt out of communications

To exercise your rights, contact us at: contact@parfina.co

9. Third-Party Links

Our website may contain links to third-party sites. We are not responsible for their privacy practices.

10. Children’s Privacy

Our Services are not intended for individuals under 18. We do not knowingly collect data from children.

11. Updates to This Policy

We may update this Privacy Policy at any time. Changes will be posted on this page.

12. Contact Information

Parfina
Email: contact@parfina.co
Phone: 828-278-8266