Analyst, Business Intelligence (Remote) United States

At Parfina, we create social-first ecosystems that help brands connect seamlessly with today’s modern consumer journey. Our integrated solutions combine strategy, talent, media, and technology with culturally relevant creativity to scale some of the fastest-growing digital brands in the world. We foster a fluid, creative, and growth-focused environment designed to empower you to apply your talents in a collaborative, open, and fast-paced culture. By staying at the forefront of digital innovation, we continue to drive our success and set the course for the future. At Parfina, we push boundaries, think beyond today, and deliver strategies that make an impact—and we’re only just getting started.

Our continued growth depends on exceptional people like you. While we consistently exceed expectations, we know that strong performance drives even higher standards. That’s why we’re looking for team members who are ready to rise to the challenge, contribute their best work, and help us keep raising the bar. Together, we can achieve more, innovate faster, and create meaningful results that propel both our clients and our team forward.

Position Overview:

Location: Remote / Work From Home
Job Type: Full-Time

Parfina is seeking an experienced Analyst to join our dynamic Business Intelligence team. In this role, you will play a pivotal part in driving marketing strategies, optimizing campaign performance, and maximizing ROI through advanced analytics and actionable insights. This position is ideal for an analytical thinker with a passion for marketing who wants to make a meaningful impact in a fast-paced, remote-first environment.

Key Responsibilities

• Reporting & Insights Generation

  • Create timely and accurate reports communicating key findings, insights, and performance metrics to stakeholders.

  • Conduct primary and secondary research to support strategic marketing initiatives and proposals.

  • Generate actionable recommendations to enhance marketing strategies and drive business growth.

• Data Management & Analysis

  • Manage and maintain marketing databases with accuracy, integrity, and compliance alongside tech, product, and data engineering teams.

  • Gather and consolidate data from multiple sources to ensure comprehensive analysis.

  • Perform data validation and cleansing to maintain consistency and accuracy.

• Dashboard & Presentation Development

  • Develop custom dashboards and presentations using BI tools to facilitate data-driven decision-making.

  • Translate complex data into clear insights for cross-functional teams and leadership.

• Collaboration & Continuous Improvement

  • Partner with internal teams to improve processes, methodologies, and analytical capabilities.

  • Share knowledge and best practices through workshops, training sessions, and internal forums.

  • Stay current on industry trends and best practices to provide strategic recommendations.

Skills & Qualifications

• Bachelor’s degree in Business Administration, Marketing, Statistics, Economics, Business Analytics, or related field (Master’s preferred).

• 2+ years of experience in marketing analytics, data analysis, or related roles (agency experience preferred).

• Experience with DSPs, Paid Media, social media platforms, brand tracking, and Brand Lift research preferred.

• Proficiency with Google Cloud Platforms and BI tools such as Looker or Looker Studio preferred.

• Strong analytical skills with expertise in Python, R, SQL, or similar scripting languages.

• Experience with marketing analytics platforms such as Google Analytics, Adobe Analytics, or similar tools.

• Excellent communication and presentation skills for both technical and non-technical audiences.

• Ability to manage multiple projects, meet deadlines, and maintain attention to detail in a fast-paced environment.

Why Parfina

• Remote-first, collaborative digital marketing agency.

• Committed to diversity, equity, and inclusion; welcomes applicants with visible and non-visible disabilities.

How to Apply

• Send your cover letter and resume to contact@parfina.co